Canadian Digital Media Trends

By the numbers

April 2014

Venture Capital funding

Three Canadian provinces out rank the majority of US states for Venture Capital funding in 2013.

Digtiizing customer experience

Digitizing customer experience can boost sales & profits an average 20% over five years. Leveraging digital technology can drive cost reductions, leading to a 36% improvement in profits after five years.

Online devices

Canadians spend 44% of online time on mobile devices, tablets accounting for 12% of the time. Tablets & phones combined only accounted for 14% of online time in 2010.

High speed internet services

Government of Canada to invest $305 million to extend & enhance high-speed internet services to reach 98% of Canadians.

Shopping Apps

64% of Canadians have downloaded at least one shopping app.

The End of Windows XP

45% of PCs and over 95% of ATM worldwide still use Windows XP as Microsoft retired the operating system this month.

Technology and job location

90% of Canadians want technologies that will help them perform their job from any location. 84% of Canadians polled see location as a barrier from securing the best job, with 88% believing that technology should help people avoid the need to relocate for work.

Digital technologies

84% view the adoption of digital technologies as a strategic investment rather than something to be evaluated on a case-by-case basis. 83% have mobility in their top 5 priorities. Only 35% have the right talent and skill to properly plan and execute their mobility initiatives.

For more information on the key trends impacting Canada's digital media economy visit: www.cdmn.ca/research-reports

Canadian Digital Media Network

Government of Canada