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Canadian Digital Media Trends

By the numbers

May 2014

Starbucks mobile app users

Starbucks has 10 million mobile app users, making it the most used mobile payments app in North America leading to more than $1 billion in mobile payment revenue in 2013. There are now more Starbucks per Capita in Canada than any other country in the world.

Peak hour internet traffic

Netflix accounts for 34% of Internet Traffic in Canada during peak hours.

Funding Canada's Internet

28 initiatives have been selected to receive funding from the Canadian Internet Registration Authority to advance Canada's Internet.

Canadians Connected 28 initiatives to recieve funding.

Venture capital investments

Venture Capital investments in Canada grow by 30% in 2013, hitting a 6-year high.

Angel investors

30 angel investor groups in Canada made just under 200 investments totaling $89 million in 2013 – more than double the amount invested in 2012.

Startups and acquisitions

63% of Canadian startups plan on leaving the market via acquisition.

Digital sales channels

70% of emerging companies say digital sales are central to core business strategy. 79% use digital channels to promote and sell their products.

Working remotely

Up to 70% of employees in North America work remotely on a "regular basis." 47% of Canadians do so at least once a week compared to 22% of Americans.

For more information on the key trends impacting Canada's digital media economy visit: www.cdmn.ca/research-reports

Canadian Digital Media Network

Government of Canada